Top 10 Korean Snacks Loved by 20s & 30s in 2025 (With Links & Trends)
“What kinds of snacks are trending among Korean Millennials and Gen Z right now?”
In 2025, Korean people in their 20s and 30s are looking for more than just flavor — they value story, aesthetics, and health when choosing snacks. In this post, we introduce the top 10 locally produced Korean snacks that are dominating the market, along with links to where you can try them for yourself via Coupang Partners affiliate links.
Table of Contents
- Modern Yakgwa
- Yanggaeng Jelly
- ChicChoc (Lotte)
- Bingsu Rice Cake Dessert
- Binch (Lotte)
- Crown Sando (Injeolmi Flavor)
- Market O Real Brownie
- Oh Yes (Orion)
- Banana Kick (Nongshim)
- Frozen Tteok Dessert
1. Modern Yakgwa
Traditional Treats with a Modern Twist
Yakgwa, a Korean honey pastry, is making a huge comeback — this time in mini sizes with sleek packaging and flavors like matcha, cream cheese, and black sesame. It’s trending on Instagram and perfect for gift-giving or teatime snacks.
"이 포스팅은 쿠팡 파트너스 활동의 일환으로, 이에 따른 일정액의 수수료를 제공받습니다."
"This post is part of the Coupang Partners activity, and a certain amount of commission is provided accordingly."
2. Yanggaeng Jelly
Sweet, Smooth, and Healthy
Yanggaeng, a red bean jelly, has been reimagined as a modern health-conscious snack. Often made with natural ingredients like agar, black sesame, and chestnut, it’s gaining popularity as a guilt-free dessert option.
3. ChicChoc (Lotte)
Chewy, Chocolatey, and Classic
This chewy chocolate chip cookie from Lotte is a long-time favorite among Koreans. Available in bite-size and bulk packs, it’s a go-to snack for work, study sessions, or late-night cravings.
"이 포스팅은 쿠팡 파트너스 활동의 일환으로, 이에 따른 일정액의 수수료를 제공받습니다."
"This post is part of the Coupang Partners activity, and a certain amount of commission is provided accordingly."
4. Bingsu Rice Cake Dessert
Chewy and Cool Frozen Bites
Combining Korean bingsu (shaved ice) and rice cake, this unique frozen dessert has captured hearts with its chewy texture and refreshing taste. Often filled with red bean, ice cream, or sweet cream inside tteok (rice cake).
5. Binch (Lotte)
Elegant Chocolate on Crisp Biscuits
Small in size but rich in flavor, Binch offers a luxurious chocolate treat with a crispy base — great with coffee or tea and ideal for office snacking.
6. Crown Sando (Injeolmi Flavor)
Classic Sandwich Cookies Reinvented
Revamped with injeolmi (roasted soybean flour) cream filling, this nostalgic snack is winning over fans of Korean rice-based flavors. It adds a nutty and earthy taste to the familiar cookie sandwich.
"이 포스팅은 쿠팡 파트너스 활동의 일환으로, 이에 따른 일정액의 수수료를 제공받습니다."
"This post is part of the Coupang Partners activity, and a certain amount of commission is provided accordingly."
7. Market O Real Brownie
Rich and Moist, Café-Style
Market O’s Real Brownie is one of the most beloved desserts from Orion. Warm it up slightly in the microwave and it rivals any café dessert. Dense, fudgy, and irresistibly chocolatey.
8. Oh Yes (Orion)
The OG Chocolate Cake Bar
Soft sponge cake layered with jam and coated in chocolate, Oh Yes remains a favorite across generations. It's the perfect hybrid of snack and dessert, packed individually for convenience.
9. Banana Kick (Nongshim)
Sweet Banana Flavor in a Crunchy Puff
This iconic puff snack with a unique banana flavor has made a strong comeback. New variations like banana milk and banana shake collaborations are adding to its resurgence in popularity.
👉 BANANA Kick
바나나킥, 75g, 10개 - 기타과자 | 쿠팡
현재 별점 4.8점, 리뷰 10137개를 가진 바나나킥, 75g, 10개! 지금 쿠팡에서 더 저렴하고 다양한 기타과자 제품들을 확인해보세요.
www.coupang.com
"이 포스팅은 쿠팡 파트너스 활동의 일환으로, 이에 따른 일정액의 수수료를 제공받습니다."
"This post is part of the Coupang Partners activity, and a certain amount of commission is provided accordingly."
10. Frozen Tteok Dessert
Frozen Rice Cake with a Creamy Core
Sticky rice cakes filled with cream, red bean, or chocolate — stored in the freezer for a cool treat. These bite-sized Korean mochi are a hit with health-conscious and trend-savvy consumers alike.
Discover Your New Favorite Korean Snack
In 2025, Korean snack culture is about more than indulgence — it’s about balance, tradition, and style. Whether you're craving chewy, crunchy, or creamy textures, these local favorites offer something for everyone. Explore them today and find your new go-to!
👉 View Full Snack Collection
"이 포스팅은 쿠팡 파트너스 활동의 일환으로, 이에 따른 일정액의 수수료를 제공받습니다."
"This post is part of the Coupang Partners activity, and a certain amount of commission is provided accordingly."
#KoreanSnacks #2025Trends #MillennialFavorites #GenZSnacks #MadeInKorea #KSnackCulture #TastyKorea
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